{"id":746,"date":"2024-10-22T19:58:00","date_gmt":"2024-10-22T19:58:00","guid":{"rendered":"https:\/\/powerinsideout.com\/?p=746"},"modified":"2026-10-25T00:43:03","modified_gmt":"2026-10-25T03:43:03","slug":"inteligencia-artificial-empresas","status":"publish","type":"post","link":"https:\/\/powerinsideout.com\/pt\/inteligencia-artificial-empresas\/","title":{"rendered":"Intelig\u00eancia artificial nas empresas: a IA vai nos substituir?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"746\" class=\"elementor elementor-746\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19570db e-flex e-con-boxed e-con e-parent\" data-id=\"19570db\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a4ac9c1 e-con-full e-flex e-con e-child\" data-id=\"a4ac9c1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e1d0adb elementor-widget elementor-widget-image\" data-id=\"e1d0adb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"350\" height=\"350\" src=\"https:\/\/powerinsideout.com\/wp-content\/uploads\/2025\/10\/2.png\" class=\"attachment-large size-large wp-image-594\" alt=\"\" srcset=\"https:\/\/powerinsideout.com\/wp-content\/uploads\/2025\/10\/2.png 350w, https:\/\/powerinsideout.com\/wp-content\/uploads\/2025\/10\/2-300x300.png 300w, https:\/\/powerinsideout.com\/wp-content\/uploads\/2025\/10\/2-150x150.png 150w, https:\/\/powerinsideout.com\/wp-content\/uploads\/2025\/10\/2-12x12.png 12w\" sizes=\"100vw\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3fe7714 e-con-full e-flex e-con e-child\" data-id=\"3fe7714\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9283e8b elementor-widget elementor-widget-text-editor\" data-id=\"9283e8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>CEO de Power Inside Out | Estrategia Comercial, Ventas y Liderazgo<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85dc79b elementor-shape-rounded elementor-grid-0 e-grid-align-center elementor-widget elementor-widget-social-icons\" data-id=\"85dc79b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-linkedin elementor-repeater-item-a5d79d3\" href=\"https:\/\/www.linkedin.com\/in\/lucasmartinez1\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Linkedin<\/span>\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-linkedin\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 32H31.9C14.3 32 0 46.5 0 64.3v383.4C0 465.5 14.3 480 31.9 480H416c17.6 0 32-14.5 32-32.3V64.3c0-17.8-14.4-32.3-32-32.3zM135.4 416H69V202.2h66.5V416zm-33.2-243c-21.3 0-38.5-17.3-38.5-38.5S80.9 96 102.2 96c21.2 0 38.5 17.3 38.5 38.5 0 21.3-17.2 38.5-38.5 38.5zm282.1 243h-66.4V312c0-24.8-.5-56.7-34.5-56.7-34.6 0-39.9 27-39.9 54.9V416h-66.4V202.2h63.7v29.2h.9c8.9-16.8 30.6-34.5 62.9-34.5 67.2 0 79.7 44.3 79.7 101.9V416z\"><\/path><\/svg>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-63cdb38 e-flex e-con-boxed e-con e-parent\" data-id=\"63cdb38\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f73546 elementor-widget elementor-widget-text-editor\" data-id=\"1f73546\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Por mi experiencia en tecnolog\u00eda e inteligencia artificial, \u00faltimamente varias personas me preguntaron: \u201c\u00bfLa IA nos va a reemplazar?\u201d. Mi respuesta retoma una frase que escuch\u00e9 en 2023: \u201cLa IA no te va a reemplazar, pero alguien que use IA s\u00ed puede hacerlo\u201d. Lo mismo vale para tu empresa: si no usas inteligencia artificial, tu competidor s\u00ed lo va a hacer.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">La integraci\u00f3n de la inteligencia artificial en empresas dej\u00f3 de ser un concepto futurista y ya es una realidad. A medida que la IA transforma industrias y formas de trabajar, el liderazgo cumple un rol central para guiar a los equipos en esta transici\u00f3n tecnol\u00f3gica.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Seg\u00fan <\/span><a href=\"https:\/\/www.mckinsey.com\/capabilities\/quantumblack\/our-insights\/the-state-of-ai-in-2023-generative-ais-breakout-year#leading\"><span data-contrast=\"none\">McKinsey<\/span><\/a><span data-contrast=\"auto\">, las organizaciones que apostaron de lleno por la IA atribuyeron a esta tecnolog\u00eda al menos el 20% de su EBIT (ganancias antes de intereses e impuestos) de 2022.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Solemos escuchar que encarar el cambio con mente abierta y actitud proactiva es la forma m\u00e1s efectiva de aprovechar las oportunidades. Ese principio es especialmente relevante cuando se trata de llevar una organizaci\u00f3n hacia un mundo cada d\u00eda m\u00e1s influido por la IA. Como l\u00edderes, podemos transformar el miedo en entusiasmo por las nuevas tecnolog\u00edas si involucramos a los equipos y construimos una visi\u00f3n compartida.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4975da7 elementor-widget elementor-widget-heading\" data-id=\"4975da7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Qu\u00e9 podemos aprender de la Revoluci\u00f3n Industrial<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d33f0e elementor-widget elementor-widget-text-editor\" data-id=\"9d33f0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">El cambio cuesta porque buscamos seguridad y estabilidad, y lo desconocido nos genera miedo y ansiedad. La resistencia al cambio es un problema habitual en cualquier organizaci\u00f3n, y no es nueva.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Entre fines del siglo XVIII y el siglo XIX, la Revoluci\u00f3n Industrial transform\u00f3 el mundo: pas\u00f3 del trabajo manual, agr\u00edcola y artesanal a un grado mucho mayor de industrializaci\u00f3n basado en el trabajo asalariado. Hoy nos parece obvio que la tecnolog\u00eda trajo beneficios incalculables. Sin embargo, en su momento enfrent\u00f3 una fuerte resistencia, impulsada por miedos y preocupaciones:<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p><ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"56\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">El movimiento ludita:<\/span><\/b><span data-contrast=\"auto\"> trabajadores textiles de Inglaterra tem\u00edan que las nuevas m\u00e1quinas reemplazaran sus empleos y llegaron a destruirlas como forma de protesta.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"56\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">La resistencia en el sector agr\u00edcola:<\/span><\/b><span data-contrast=\"auto\"> los agricultores tem\u00edan que las innovaciones generaran desempleo y alteraran las pr\u00e1cticas tradicionales.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"56\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">La resistencia cultural y social:<\/span><\/b><span data-contrast=\"auto\"> se basaba en la seguridad laboral, en la seguridad f\u00edsica y en la ruptura de las formas de vida tradicionales.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"56\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">La falta de trabajadores calificados:<\/span><\/b><span data-contrast=\"auto\"> la velocidad del cambio tecnol\u00f3gico sol\u00eda superar la disponibilidad de personas formadas en las nuevas tecnolog\u00edas.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><\/ul><p><span data-contrast=\"auto\">Para superar el miedo, el primer paso es entender a qu\u00e9 le tememos. Entonces, \u00bfsabes realmente de qu\u00e9 se trata la IA?<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b5ded3 elementor-widget elementor-widget-heading\" data-id=\"3b5ded3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Antes de temer a la IA, hay que entender qu\u00e9 puede hacer<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a582bd6 elementor-widget elementor-widget-text-editor\" data-id=\"a582bd6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW21937939 BCX0\" lang=\"ES-ES\" xml:lang=\"ES-ES\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW21937939 BCX0\">La inteligencia artificial es la creaci\u00f3n de sistemas inform\u00e1ticos capaces de realizar tareas que normalmente requieren inteligencia humana: aprender de datos, tomar decisiones, resolver problemas y comprender el lenguaje. Los sistemas de IA se entrenan para reconocer patrones y hacer predicciones, lo que les permite mantener conversaciones, identificar im\u00e1genes e incluso conducir veh\u00edculos.<\/span><\/span><span class=\"EOP Selected SCXW21937939 BCX0\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea22e00 elementor-widget elementor-widget-heading\" data-id=\"ea22e00\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Beneficios de la inteligencia artificial en empresas<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d76012 elementor-widget elementor-widget-heading\" data-id=\"7d76012\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Mayor eficiencia y productividad<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6be2c9f elementor-widget elementor-widget-text-editor\" data-id=\"6be2c9f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Una de las aplicaciones m\u00e1s evidentes es la posibilidad de hacer algunas tareas de manera m\u00e1s r\u00e1pida. Desde ChatGPT y asistentes virtuales hasta herramientas como Canva, HubSpot y muchas otras plataformas que est\u00e1n incorporando IA a sus productos. La oportunidad est\u00e1 en identificar d\u00f3nde estas herramientas pueden reducir trabajo repetitivo, acelerar an\u00e1lisis o simplificar procesos. Eso permite liberar tiempo para tareas donde el juicio, la creatividad, la conversaci\u00f3n o la toma de decisiones siguen siendo importantes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6da12f elementor-widget elementor-widget-heading\" data-id=\"e6da12f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Mejores decisiones a partir de datos<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7edaf52 elementor-widget elementor-widget-text-editor\" data-id=\"7edaf52\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Durante a\u00f1os escuchamos que <strong>los datos son el nuevo petr\u00f3leo<\/strong>. Pero el petr\u00f3leo, antes de generar valor, necesita ser refinado. Con los datos ocurre algo parecido. La IA puede ayudar a procesar grandes cantidades de informaci\u00f3n, encontrar patrones y convertir datos dispersos en se\u00f1ales que permitan tomar decisiones con mayor velocidad. El valor est\u00e1 en poder transformar la informaci\u00f3n en algo accionable.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-78b00be elementor-widget elementor-widget-heading\" data-id=\"78b00be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Experiencias m\u00e1s personalizadas para los clientes<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2edca9d elementor-widget elementor-widget-text-editor\" data-id=\"2edca9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>La inteligencia artificial en empresas tambi\u00e9n abre nuevas posibilidades para entender y atender mejor a los clientes. Una organizaci\u00f3n puede combinar informaci\u00f3n hist\u00f3rica, comportamiento, preferencias y otras fuentes para personalizar comunicaciones, recomendaciones o experiencias. Eso puede generar relaciones m\u00e1s relevantes. Pero tambi\u00e9n aumenta la responsabilidad sobre c\u00f3mo utilizamos esos datos.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0cc2da5 elementor-widget elementor-widget-heading\" data-id=\"0cc2da5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Los desaf\u00edos que tambi\u00e9n tenemos que considerar<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b00a9c elementor-widget elementor-widget-text-editor\" data-id=\"0b00a9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"58\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">El posible desplazamiento de empleos:<\/span><\/b><span data-contrast=\"auto\"> es la gran pregunta. \u00bfCu\u00e1ntos puestos se pueden perder con el uso de la IA? \u00bfEn qu\u00e9 tienen que formarse las personas para seguir siendo empleables en el futuro?<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"58\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Las preocupaciones \u00e9ticas y los sesgos:<\/span><\/b><span data-contrast=\"auto\"> la IA funciona con algoritmos. Si los datos o los algoritmos tienen sesgos, por ejemplo reflejando desigualdades hist\u00f3ricas de g\u00e9nero o de origen, pueden producir resultados discriminatorios.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"58\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">La privacidad y la seguridad de los datos:<\/span><\/b><span data-contrast=\"auto\"> como la IA depende de los datos, la cantidad de informaci\u00f3n que se comparte es enorme. Incluso las preguntas que le hacemos usan datos que nosotros mismos le damos, y cada herramienta tiene reglas de privacidad distintas.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15b7053 elementor-widget elementor-widget-heading\" data-id=\"15b7053\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">El rol de los l\u00edderes frente a la inteligencia artificial<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-69ff33e elementor-widget elementor-widget-text-editor\" data-id=\"69ff33e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Creo que este es uno de los puntos m\u00e1s importantes. Una transformaci\u00f3n tecnol\u00f3gica no ocurre solamente porque una empresa compra una herramienta. Ocurre cuando las personas empiezan a utilizarla de manera efectiva dentro de su trabajo.<\/p><p>Y ah\u00ed los l\u00edderes tienen una responsabilidad enorme. Si el mensaje es simplemente \u201cahora tenemos IA, \u00fasenla\u201d, probablemente aparezcan experiencias aisladas, diferentes niveles de adopci\u00f3n y bastante confusi\u00f3n. Los equipos necesitan entender por qu\u00e9 se est\u00e1 incorporando, d\u00f3nde puede generar valor, qu\u00e9 l\u00edmites existen y qu\u00e9 capacidades tienen que desarrollar.<\/p><p>Tambi\u00e9n necesitan espacio para aprender. Como l\u00edderes, podemos ayudar a convertir parte de la ansiedad que genera una tecnolog\u00eda nueva en curiosidad y experimentaci\u00f3n. Eso requiere una visi\u00f3n compartida sobre qu\u00e9 queremos conseguir con la inteligencia artificial en empresas, no solamente acceso a una nueva herramienta.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-607a100 elementor-widget elementor-widget-heading\" data-id=\"607a100\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Adoptar IA cambia la forma en que trabajamos<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8219737 elementor-widget elementor-widget-text-editor\" data-id=\"8219737\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Las organizaciones que no adopten la IA corren el riesgo de perder ventaja competitiva, participaci\u00f3n de mercado y capacidad para atraer al mejor talento, en un mundo de negocios cada vez m\u00e1s centrado en esta tecnolog\u00eda.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Adoptar IA implica guiar a la organizaci\u00f3n a trav\u00e9s de un cambio profundo en la forma de trabajar, mucho m\u00e1s que implementar una tecnolog\u00eda nueva. Y ese cambio puede generar m\u00e1s negocios y un crecimiento m\u00e1s sostenible en el largo plazo.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-960f998 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"960f998\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75ed0d5 elementor-widget elementor-widget-text-editor\" data-id=\"75ed0d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\"> En Power Inside Out entendemos la combinaci\u00f3n de potencial de liderazgo, cambio cultural y tecnolog\u00eda que impulsa los ingresos. Si quieres definir c\u00f3mo trabajar con IA en tu organizaci\u00f3n, conversemos.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">\u00bfTu organizaci\u00f3n est\u00e1 preparada para trabajar con IA?<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0461443 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"0461443\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/servicios\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Conocer c\u00f3mo trabajamos<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-524bf67 elementor-widget elementor-widget-text-editor\" data-id=\"524bf67\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"\/blog\/\"><strong>Volver al blog<\/strong><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u00bfLa IA nos va a reemplazar? Qu\u00e9 cambia en las empresas y c\u00f3mo preparar a los equipos.<\/p>","protected":false},"author":1,"featured_media":722,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[6],"tags":[],"class_list":["post-746","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Inteligencia artificial en empresas: \u00bfnos reemplazar\u00e1 la IA?<\/title>\n<meta name=\"description\" content=\"La inteligencia artificial en empresas est\u00e1 cambiando el trabajo. 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